Why should you use Intact from QAS?

Access to accurate data is vital to support decision-making and bring value to customer relationships.

UK consumer data changes dramatically every year:

• In 2003, 1.3 million people joined the Telephone Preference Service (TPS)
• 320,000 people joined the Mailing Preference Service (MPS) in 2003
• 13% of the UK population move each year
• £18 million is spent on mailing the deceased every year
• 70% of consumers state that duplicate mail annoys them intensely
• Each year 600,000 people in the UK die

Cleaning, suppressing and enhancing your data with Intact from QAS lets you keep abreast of these changes.

How will Intact from QAS help me?

Effectively manage your data at your desktop – you decide what data you need

• 24/7 online access to a multitude of suppression data files
• Affordable data – “pay as you go” pricing so you only pay for what you need
• Manage your data simply, easily and securely

Improves ROI on marketing investment

• Increases mailing campaign response rates
• Increases telemarketing campaigns effectiveness without causing offence
• Cuts mailing costs to duplicate, deceased or goneaway contacts
• Helps regain contacts previously written off as goneaways

Protection of customer goodwill and brand image

• Reduces the risk of fraud through mailing to goneaways
• Supports Direct Marketing Association compliance and helps avoid legal implications of contacting “opt-outs”
• Consistent best practice approach to mailing and telemarketing campaigns